STRAIGHT-LINE START-UP

Discover how to build a business from

GO

to

GONE SURFING

in 12 months or less!

The Reality...

Most businesses start with the desire to escape a job, or as an attempt to “do my own thing.” Often, they are built with frantic activity and a learn-as-you-go approach, along with the fervent hope to survive the first year or two. For those that survive the initial trial by fire, the next few years feel like more of the same and eventually, when the entrepreneur sticks their head up for air, they are hit with the realization that after all their hard work, they are still working 60hrs per week, paying heaps of staff, and still have no money!

What went wrong?

The Straight-Line Start-up ™ System helps you avoid this fate by engineering your business model from day 1 to set you up for real success: strong positive cashflow, clients you love, and free time to enjoy the profits of your early effort.

Think of your business as a vehicle. If you want to get to a small island 2km off the coast, you will need a boat of some sort. No matter how fancy your car might be, or what incredible features it has, it is just not suitable for the purpose of crossing a large body of water!


A Ferarri is no good for 4WDriving through the desert, a tank is no good for winning a V8 race, and no boat will ever get you to the moon. To succeed as an entrepreneur, the business vehicle you build, has to match your intended destination.

Let's explain...

People get into business with all sorts of dreams about what they might achieve. Some dream of being the master of their fate: deciding when and where to work, or who with. Some dream of expressing mastery of their craft – being an artisan known for their bespoke, high-quality creations. Others dream of dominating their industry or serving a global customer base and changing the world. And some just desire time and financial freedom.

Which one are you??

People get into business with all sorts of dreams about what they might achieve. Some dream of being the master of their fate: deciding when and where to work, or who with. Some dream of expressing mastery of their craft – being an artisan known for their bespoke, high-quality creations. Others dream of dominating their industry or serving a global customer base and changing the world. And some just desire time and financial freedom.

The SLS 6-Stages of success.

The straight-line start-up system identifies 6 levels of success; where each stage has key distinguishing attributes, and a clear list of requirements to progress to the next stage.

Test Pilot

Choose your lifestyle

Professional

Auto Pilot

Offsite Manager

Investor

Choose your lifestyle

Test Pilot

Professional

Auto Pilot

Offsite Manager

Investor

Choose your lifestyle

Get started today. Send us a message and we'll be in touch.